If you're planning to run ads on Meta (Facebook & Instagram), here are the big rules you need to follow to keep everything smooth and hassle-free.
1. Content Standards
Meta values a safe and friendly platform, so bawal ang anything offensive or misleading. Ads should be **truthful, respectful, and appropriate**—no shock value images or exaggerated claims.
2. Prohibited Products & Services
Not everything’s allowed to be promoted here. Items like **weapons, drugs, and illegal products** are no-go’s. Check the rules, lalo na kung may konting doubt ka sa product or service mo.
3. Restricted Content
For some ad topics, like **alcohol, dating, or gambling**, stricter guidelines apply. You might need to target specific age groups or request pre-approval para okay ang ad.
4. Respect for Privacy
Meta prioritizes user privacy, kaya **be upfront** if you’re collecting personal info. Don’t mislead people, and use any data responsibly.
5. Honesty in Advertising
Legit lang—no overly hyped promises or hidden catches. If you’re advertising something, make sure it's clear and accurate para walang false expectations.
6. No Spam
Respect people's feeds! Avoid ads that feel spammy or too “pushy.” It's all about providing value, not flooding people’s timelines.
7. Community Respect
Meta’s all about inclusivity, so be mindful. Ads shouldn’t promote discrimination or anything that can make people feel unsafe or targeted.
8. Follow Local Laws
This one's basic but crucial: make sure your ad aligns with **local laws and regulations** ng bansa na target mo.
In short, stick to these guidelines and remember: **Play fair, be real, at alagaan ang audience!